Organic Demand on the Rise


@font-face { font-family: “Calibri”; }@font-face { font-family: “Cambria”; }@font-face { font-family: “Gill Sans”; }p.MsoNormal, li.MsoNormal, div.MsoNormal { margin: 0in 0in 10pt; font-size: 12pt; font-family: “Times New Roman”; }div.Section1 { page: Section1; Organic foods are everywhere. More and more people are learning the benefits of an organic diet, and because of this, consumer demand has been steadily increasing by an average of 20% each year since 2007. And it sounds like organic isn’t just a passing trend to consumers: Demand is growing so fast that some organic goods are outstripping domestic supplies.

It isn’t just the stereotypical consumer purchasing organic anymore. As families and individuals are exposed to the potential dangers of conventionally grown foods (genetically engineered crops and harmful chemicals), the demand for organic foods in supermarkets increases. Even with the current economic situation, people are willing to spend a little more on organic foods if it means they’ll be saving money in the long run and keeping their families healthy. They’re seeing a huge value in organically grown foods.
Organic farming is in some ways more complex than conventional farming. It takes at least three years to convert to USDA Organic standards if chemicals have previously been used in a property. Organics Unlimited has always been an organic grower and has worked with many small growers to help them in the conversion process. Add social responsibility to organic, and you are providing produce for your customer that satisfies them on many levels.
In 2005, Organics Unlimited introduced GROW to provide a better life for the residents in communities where they engage in banana production. While the purpose was to better the lives of the farm workers and their families, US consumers who are aware of GROW have embraced the program. Retailers who can provide bananas that are both organic and socially responsible will see an increase in sales and customer loyalty.

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